Why is Ab Initio the next big thing in the global ETL market?

​“Technology is best when it brings people together” 
                                                                                                                          - Matt Mullenweg, Social Media Entrepreneur
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In today’s world of digitalization, it is imperative for every business organization to adopt trending modern-day technologies to solve business problems. Ab Initio Software is a widely used Business Intelligence Data Processing Platform. It is used to build a vast majority of business applications – from operational systems, distributed application integration, and complex event processing to data warehousing and data quality management systems. 
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What is ETL?

Image Source: : https://hevodata.com/blog/best-etl-tools-data-warehouse/

​ETL is short for extracting, transforming, loading. During the ETL process, data is extracted from various sources and transformed into business required data after applying business rules and validation. Final data will be load into different destinations. 

The above graph clearly depicts that ETL tools have a sustainable stronghold in the near future across the globe in various domains like marketing, analytics, etc. 

Why should you choose Ab Initio among other ETL tools?
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• One-stop Solution
  Ab Initio provides wide range of data processing solutions. 

​​                  GDE (Graphical Development Environment): The code development tool is developer-friendly.
                   Metadata hub: Acts as a central hub to organize meta data for different applications.
                   Continuous Flow:  Helps in processing the real-time data.
                   BRE (Business Rule Engine) and Express>it: Allows analysts to write business rules with minimal technical knowledge.
                   Conduct>It: Orchestrates the execution of graphs, monitoring and providing operational statistics.
                   Legacy Modernization: Converts Mainframe based COBOL codes to Ab Initio transform procedural code. 
​                   EME (Enterprise Meta data Environment): Technical repository for version control and Metadata management.

• Performance
  It has the ability to handle distributed processing as well as to process and load data in real-time. It’s various parallelism techniques process data much faster.
  
  
• Reliable Customer Base 
  Ab Initio tool is used in most of the big industries like insurance, banking, logistics, stock market, retail, finance, telecommunication to process complex and enormous volume of data which depicts its stability and reliability.
  
  
• Development Time 
  The development time in handling the errors is much less than many of its competitors.
  
  
• Efficiency 
  ETL platform provides a lot of features from built-in components. The data is sorted and processed quickly.  
  Parallel processing and error handling parameters are very useful.
  
  
• Excellent Product Support 
  It provides the end-user with a resource for tool-related information and helps if the tool malfunctions.
  
  
• Easy Maintenance
  The maintainability of Ab Initio is much easier than that of Informatica. The transformations available are more advanced as well.
  
  
• Easy Debugging 
  Unlike other competitors, debugging is easier in Ab Initio which helps in the high effectiveness of the company.
  
  
• Flexibility  
  No limitation on the versatility of converting data in any form regardless of the type of input. We can modify the data as required. The pipeline of data and ‘Help File’ provided by Ab Initio is very useful.
  
  
• User friendly 
  It allows people with limited programming experience to build queries or configurations which can be saved and made available for testing by others.
  
  
• Compatibility 
  It is quite compatible, as it performs well with millions and billions of records in which parallel techniques are exceptional.

How Ab Initio is the future of the ETL market?

• Business Decisions 
  Ab Initio as an ETL tool helps companies to analyze their business data for making critical business decisions. 
  
  
• Intelligent Solutions 
  Unlike transactional databases, Ab Initio helps in providing clarified answers for complex business questions in an organization.
  
  
• Process Simplification 
  Although custom-coded ETL solutions is ideal for the job, they become harder to manage as the ETL gets more complex. Ab Initio simplifies the process considerably by taking care of constructing pipelines and converting data for us.
  
  
• Notification
  An ETL developer of an organization is responsible for finding the problem that emerged and taking the time to diagnose and fix the issue. Ab Initio will take care of our scheduling and alerts us instantly to any problems that can occur in the organization.
  
  
• Destination
  Ab Initio can help control and optimize destination tables. So, loaded data can be accessed more easily and robustly.

Conclusion

To conclude, with the above features that Ab Initio offers, it is a one-stop destination in the situation of mergers and acquisitions as it helps in developing a wide range of applications in data transferring. Its versatility and multiple uses in various domains makes it an essential part of organizations.